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Faculty & Research

Publications

Research Areas

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July 2016

[Management] Aleksios Gotsopoulos - Leading Firms in Entrepreneurial Ecosystems:

저자 Gotsopoulos Aleksios

Until not so long ago, strategic thinkers used to advise firms to focus on their core competence: develop a set of difficult-to-copy core capabilities that set you apart from competitors and allow you to be the best and dominant in your industry. For example, Kodak’s capabilities in chemicals and, s…

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May 2016

[Marketing] Tse Caleb - Small Efforts with Big Effects: Finding Ways to Delight your Customers

저자 Tse Caleb

Bombarded with more and more local and international choices, consumers are growing increasingly fickle with their needs and demands, and gradually more disloyal towards brands. Yet, many service firms still follow general marketing protocol in formulating strategies based predominately on consumer…

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April 2016

[Marketing] Eric Shih - The Good-Enough Market

저자 Shih Eric

Huawei launched its budget smartphone Y6 in Korea in mid-December, 2015. According to LG UPlus, within 6 days, it recorded 10,000 sales. By the 11th day, sales reached 20,000. Certainly Huawei Y6 is not the best phone on the market today. It does not have the most features, nor the sharpest display,…

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November 2015

[Decision Science] Mukhopadhyay Samar -European Option Pricing with a Fast Fourier Transform Algorithm for Big Data Analysis

저자 Samar Mukhopadhyay

Professor Samar Mukhopadhyay’s article was accepted by IEEE Transactions on Industrial Informatics. Abstract Several empirical studies show that, under multiple risks like stochastic volatility and jump risks, markets exhibit many new properties, such as volatility smile and cluster fueled by the ex…

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September 2015

[Marketing] Minjung Koo - When Temptations Come Alive

저자 Koo Minjung

When Temptations Come Alive: How Anthropomorphism Undermines Self-Control. We examine how anthropomorphizing a temptation impacts consumer self-control. Six studies show that anthropomorphizing a tempting product impairs self-control not by boosting desire strength but by decreasing consumers’ exper…

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September 2015

[Management] Gotsopoulos Aleksios - The Coevolution of Technologies and Categories during Industry Emergence

저자 Gotsopoulos Aleksios

Professor Aleksios Gotsopoulos’s paper was accepted by the Academy of Management Review. (Publication date: July 2015) Abstract Technology scholars have long studied the evolution of technological designs during industry emergence. More recently, organizational theorists have highlighted the importa…

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June 2015

[Finance] Career Concerns and Management Earnings Guidance

저자 Yi Andrew

This study provides evidence that managers' career concerns affect their earnings guidance decisions. We hypothesize that CEOs who are relatively more concerned about assessments of their abilities have stronger incentives to guide the market expectations of earnings downwards to increase the likeli…
키워드

Career Concerns, Earnings Guidance, Market Expectations, Managerial Incentives

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